The Hertz Corporation Senior Data Analyst - TNC Strategy and Car Sales in Estero, Florida
Senior Data Analyst – TNC Strategy and Car Sales
This group provides support for our activities with TNC (Uber and Lyft) and Car Sales. This role provides excellent exposure to senior management, as well as an opportunity to influence financial results and improve operational performance. This role is highly analytical, and data driven.
The ideal candidate is someone who views failures and roadblocks as challenges that can be overcome and be able to simplify complex issues and create detailed action plans that solve for these issues. We are searching for a dynamic team player who is extremely motivated and able to prioritize resources on the highest value activities to meet deadlines.
For this role our focus is on a candidate with a background in business analytics - problem solving using business analytics and an ability to communicate performance measurements via visualizations (tableau dashboard development) and statistical modeling. The candidate must be able to work proficiently with large amounts of data from start to finish.
They must be able to query, transform, model, visualize, and analyze data from a multitude of sources and communicate their findings to a variety of stakeholders. In addition, the individual must have knowledge of statistics to perform the requisite forecasting and analysis duties.
Develop, disseminate and present reports on topics including: car sales, competitive activity, distribution channel performance, market share, and promotion performance.
Generate marketing dashboards to measure and monitor KPIs for benchmarking of key revenue initiatives and projects.
Enhance existing reporting tools on an on-going basis to accommodate evolving business needs.
Develop and monitor data quality metrics to ensure that reporting used to make decisions is both accurate and comprehensive.
Anticipate future market or industry trends to drive business performance decisions
Develop complex models and scenarios to forecast performance and identify issues and opportunities by analyzing financial and non-financial data
Conduct investigative research, identify root causes and propose long-term solutions to business problems.
Track key metrics, identify trends that warrant deeper analysis, and advise decision makers of the business implications.
Satisfy ad-hoc data requests for internal and external reporting.
- Strong proficiency in SQL and Tableau; comfortable in ETL process, data manipulation, predictive modelling and visualizations.
- Bachelor’s Degree required; preferably in Computer Science, Information Systems, Engineering, or other related fields. Master's degree strongly desired.
- 2-4+ years prior experience in an analytics and/or quantitative marketing environment required. Prior experience in the Rent-A-Car or travel industry strongly preferred.
Strong proficiency in Tableau; comfortable using Table Calculations and Level of Detail calculations.
Experience with data preparation and cleansing.
Experience in SQL Server and/or Teradata environments preferred.
Strong proficiency in Microsoft Office applications; particularly advanced Excel functionality including Index/Match, Pivot Tables, and Macros. VBA a plus.
Strong communication and problem-solving skills.
Excellent written and presentation communications.
Excellent interpersonal and collaborative skills.
Hertz is a Drug-Free Workplace. All employment is contingent on successful completion of drug and background screening.
Hertz is an equal opportunity affirmative action employer and administers all personnel practices without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, marital status or domestic partnership status, disability, protected veteran status or military status, genetic information, or any other category protected under applicable law. Hertz is committed to taking affirmative steps to promote the employment and advancement of minorities, women, persons with disabilities and protected veterans.
Job ID 176328
# Positions 1
Category Fleet Operations
Position Type Regular Full Time